Session 1 - Start your online retail business in China
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Tan Lee Lee
Head of China, Business Solutions Group, SBA Stone Forest
Accounting & Advisory, Business Assurance, Corporate Advisory, Payroll and HR Advisory, Risk Management, Tax Advisory, Tax Compliance
Accounting & Advisory, Business Assurance, Corporate Advisory, Payroll and HR Advisory, Risk Management, Tax Advisory, Tax Compliance
With more than 15 years of accounting, audit and financial management experience in Singapore and China, Lee Lee is a CPA (Australia) and Director of Business Advisory at SBA Stone Forest. She assists many foreign companies in strategising their market entry into China and the provision of business support solutions, such as Accounting, Tax, Corporate Advisory and Payroll/HR services.
Over the past 10 years, Lee Lee has helped many foreign companies from the US, Europe, and Asia (including Singapore) understand China’s complex and dynamic business environment, offering them solutions to overcome their local challenges.
Profile: https://rsmstoneforest.sg/our-people/tan-lee-lee
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Dr. Samuel Kwok (PhD FHEA FCA)
Academic Director of Executive Education, IBSS, XJTLU
Director, MSc Professional Accounting Programme
Director, MSc Professional Accounting Programme
Dr. Samuel Kwok is an accomplished professional accountant, an entrepreneur, and a professional doctorate on Work-Based Learning. He is a member of the Chartered Accountants Worldwide, a Fellow of ICAEW, ACCA, HKICPA, and an Academic Fellow of the Association of International Accoutant-UK. Samuel is an international certified eCommerce specialist(ICEC-USA) and is appointed as an Industry Expert by the Suzhou Science & Technology Bureau.
Profile: https://www.xjtlu.edu.cn/en/departments/academic-departments/international-business-school-suzhou/staff/samuel-kwok
Profile: https://www.xjtlu.edu.cn/en/departments/academic-departments/international-business-school-suzhou/staff/samuel-kwok
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Wang Xiao Bo
CEO, Happy Piggy
CEO, Happy Piggy
Wang Xiao Bo was a medical student at Wuhan University and later pursued his studies in management strategy at the SPACE College of The University of Hong Kong. He has 17 years of experience in brand marketing and channel sales.
Happy Piggy, was a brand strategy company developed by Xiao Bo that later transformed into an e-commerce operation company, focusing on helping enterprises expand their e-commerce activities in China.
Happy Piggy helped foreign enterprises such as Johnsonville to develop domestic e-commerce strategies and refined their operations, and also helped brands to become KA merchants on platforms such as Tmall and JD. Happy Piggy is honored to be one of JD's excellent service providers and Johnsonville's best partner.
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Emma Zhou
Business Development Manager, Denby Pottery
Emma is the Business Development Manager – China at Denby Pottery. She brings a diverse set of skills and a wide-range of experience to her workplace, with a dynamic personality that fits into the fast growing, entrepreneurial environment. By successfully taking brands into the China market, she has developed a deep understanding of business development through her study and work experience in China and in the UK. Bridging the gap between British brands' ambition and Chinese consumers' needs, her expert insight and perspective on Chinese culture and business methods is valued by international companies, especially SMEs. This applies to clients with existing operations in China or those interested in entering the market.